Services

Services

Graphic Design

En route to work, as we browse the news online, and even in the bathroom stalls, these days there is content everywhere that we go. As an advertiser, breaking through the noise is no simple task. Your message needs to be prominent. Your images need to be emotive. The layout has to be perfect.
  
Lucky for you our graphic design team has spent years overanalyzing pantone colors, typefaces, and “the grid”. Simply give them a vision or even just a few words and they’ll run with it. From marketing campaigns to full on branding projects if you’re in need of graphic design, Bottom Line has you covered.

Branding

A brand is much, much more than a logo. It’s your overall look and feel. It’s your employees. It’s your tone of voice. It’s your website. It’s every single thing that you put in front of your customers. Chances are you know who you are, where you’ve been, and where you want to go. What you might be struggling with is how to package it all up.
  
Come to us. Over coffee, and maybe even a couple glasses of wine, we’ll listen to how you came to be. We’ll get to know your customers. We’ll test out your products and services. From there we’ll put the pieces together. The logo. The tagline. The tone. The creative. When we’re done you’ll have all of the brand tools you need to tell your story.

Website Design & Development

In the digital world, your website is your storefront. It should be simple to find. It should be welcoming. It should be organized, and easy to navigate. It should portray all that you are, and all that you do.
  
Whether you need help with the front-end design, HTML coding, or the whole nine yards, rely on us. Our designers, developers, and project managers will help you transform your wildest web dreams into something that’s both beautiful and functional.

Media Buying

Media buying is an art, and at Bottom Line, we’ve mastered it. From TV, to radio, to print, we’ve sold it all. We know which channels are effective for which audiences. We’ve learned how to distinguish good media partners, from shady ones. When we sit down at the negotiation we have one goal – to get you the most bang for your buck.
  
So, if you have a message that you need to get to the right people, at the right time, and at the proper frequency, come to us. To us it’s not work. It’s an art. It’s our livelihood.

Television Production

The average American still spends over four hours per day in front of the tube watching live television. And, their screens are just getting bigger. TV is just as powerful as it’s ever been and there’s nothing better than a television commercial to capture the essence of your brand.
  
When you come to Bottom Line we leverage TV spots to tell your story. Combining captive imagery, a strong message and crisp audio we’ll work with you to get it just right. From there it’s show time. This is where you get to sit back and relax as we work tirelessly to get your commercial in front of the right people, at the right time.

Radio & Jingle Production

From traditional radio stations, to streaming services such as Spotify and Pandora, people are always listening. Radio is a key component to your marketing mix and if you aren’t currently on the air, the time is now. For radio spots that are catchy, memorable, and cost effective come to us.
  
We’ve been writing jingles for longer than we care to admit so we know what works, and what doesn’t. We also schedule our radio around solid formats, allowing you to deliver your message to the right audience. To get started simply bring us your ideas and your goals. From there sit back and let the magic happen.

Reputation Management

Pssst, people are talking about you. If you need help maintaining your online reputation, Bottom Line has your back. Whether it’s Facebook, your blog, or your Yelp page we’ll help you stay on top of all of the comments and feedback that your customers are sending your way.
  
The secret to reputation management is to act fast, stay open minded, and aim for respect. While it won’t always be unicorns and rainbows, trust us, keeping an open line of communication with your customers will make your brand stronger than ever.

Social Media Management

Wake up, scroll through Facebook. Get to work, browse Twitter for breaking news. Lunchtime, aka time to post #foodporn on Instagram. Return home, send mass Snapchat because your dog just ate the couch. Social media is taking over the world, and this is only the beginning.
  
As an advertiser, if you don’t have a solid social media strategy in place, you’re missing out. From creating results-oriented ad campaigns to developing a cross-platform engagement strategy, rely on Bottom Line to help you navigate the social sphere. Let us worry about the likes, the tweets, and the hashtags. You just focus where it counts – on your business.

Digital Marketing

People are spending more time online than ever before. They shop. They read. They connect. They play. As an advertiser, every single one of these actions presents an opportunity for you to capture your audience. You know this and yet, it can be. So. Incredibly. Overwhelming. Enter, Bottom Line Marketing.
  
Whether you need help establishing your online presence or want to fine-tune what you already have in place, we’ve got your back. While we don’t always like to admit it, we are in fact a team of millenials {mostly}. Keyword optimization, inbound link strategies, social media analytics, and all else digital. To us, it just comes naturally.